'The List' - TEASER TRAILER
'The List' used typical conventions of a horror film. This instantly gave my group and i the colour theme for the teaser trailer, film poster and magazine cover, a dark/low key and shadowy theme with some flourescent lighting to produce larger shadows.
We did through research into what sort of things would be found in horror trailers, and saw that the majority of them were based in dark scenes, so this was ideal for 'The List'. We were particularly interested in the film trailer for 'The Ring' as it had similar conventions to our own teaser trailer. This included the low key lighting, the captions and the pace used.
We maintained a standard teaser trailer length of roughly 50 seconds. We aimed to keep the teaser trailer short but still grab the attention of the audience.
Our setting is based in a school. This is made clear from the classroom and hallway as well as the use of a school desk as one of our props. It was Holly's idea to use the desk as a major prop, and with the help of Chris and Jay we all managed to scratch a number of names into the desk to create a realistic effect whilst filming. The group effort was proved to be successful according to some of the feedback we gained. Other props included a hoody to cover the main character to make them anonymous to the viewer. Keeping the main character anonymous is also our USP of the film teaser trailer. This created enigma throughout.
It was my idea within the group to create anticipated captions to build suspense (similar to 'The Ring'), and as a group decision we decided to create a lack of continuity in the teaser trailer as a typical horror convention. This was also used to create suspense and tension. The lack of continuity began with the longshots in the first few scenes, and as the pace quickens throughout, more close ups were filmed of the main character towards the end. The long dark corridors was also used to make the audience feel uneasy. It also showed the isolation that the character feels, and so we used it to make the audience empathise with the person. There were many fast cuts produced within the whole teaser trailer, and the use of it was to keep the viewer interested and
alert at all times.
We wanted to film a few scenes with the charcters feet and shoes walking in the corridor but eventually rejected the idea as it was pointless to have it and added extra time.
The colours of red and black in some of the scenes connotes danger and blood.
We did not add any dialogue into the teaser trailer, but instead replaced it by eerie sound effects. This included irritating scratching noises in the background as well as a monotonic dreary tone that can be heard faint in the distance. We used these sounds to make the audience feel uncomfortable and alert at the situation.
Below is our final product for the teaser trailer:
FILM POSTER
We aimed to comply with the typical forms and conventions of a horror film poster. After extensive research into posters for films such as 'The Ring', 'The Grudge' and 'The Knowing' we finally created our own on Photoshop using the following forms and conventions as a guide:
- Colour code of poster. This included our dark eerie theme. Dark contrasting colours to reveal isolation of the character
- One main image. We used our main character whos face is hidden as our main image
- release date. Most film posters consisted of a set date, but as we researched we saw some only showed a month or season, so we decided as a group to make it 'HALLOWEEN 2010'
- Production company, director, producer etc usually in a small bulk of text at the bottom of the page. Ours was also placed at the bottom of the page. We included our names as directors, actors etc
- Logo. Our logo was designed from an image that we found on a hoody. We took the image and re edited it on Photoshop to make it our own original work
- Large title. Ours was written upon the desk that we used as a prop during the teaser trailer production, however, we used photoshop to try and create a realistic effect
- we used a bold font that was dominating, but still looked attractive
MAGAZINE COVER
For our final piece of work we were asked to create a magazine front cover. We looked into many major films magazines such as 'Empire' and 'Total Films' as well as a few niche films magazines such as 'Little White Lies ' and 'Sight and Sound'. We then used the examples we saw to create ou own magazine cover. We made sure we kept the following forms and conventions:
- Masthead - the main title of our magazine cover is 'CHILL' - a special horror edition to the 'magazine'
- strap lines - the strap line to our magazine cover is intially the words 'horror edition'.
- date - we created a date leading towards halloween for readers to anticipate the oncoming release of a new film.
- splashes freebies and competitions, using these attracted a wider audience
- a barcode and price - as seen on all magazine covers
- Colour code depending on genre (ours horror, so darker, disturbing colours like red and black to connote evil, death and blood)
- Promotional features like actors, reviews etc- we acknowledged these ideas but decided to use other popular horror films as our promotional feature
- one predominant image - ours was of our USP, an image of the person that we took during a photoshoot we set up (the main cjharacter in a hoody)
below is an image of the final magazine cover product:
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